摘要: The amount consumer awareness or popularity surrounding a particular product. It refers to consumer's perception of particular brands or products compared to their rivals. One of the primary goals of[阅读全文:]
摘要: Financial con men that are accused of or have commited crimes similar to those of Bernard Madoff. Mini Madoffs tend to orchestrate ponzi or pyramid schemes that are similar in nature to Bernard Madoff[阅读全文:]
摘要: Designates a trade that occurs at a lower price than the immediately preceding trade. Also referred to as "downtick" or "zero minus tick".
Brokerage firms require that short sell ord[阅读全文:]
摘要: A specific overarching brand name that serves as the main anchoring point on which all underlying products are based. Masterbranding attempts to create a strong association between a company's produc[阅读全文:]
摘要: A means of investment where the investor, rather than buying and selling their own securities, places their investment funds in the hands of a qualified investment professional for a predetermined ann[阅读全文:]
摘要: An economic instance in which the unemployment rate is substantially higher among men than it is among women. The term "mancession" was coined during the financial crisis of 2008-2009, during which [阅读全文:]
摘要: Margin creep refers to the behavior of a company that chooses to focus only on the high-end, high-margin products, even if customers show an inclination towards more value-oriented products and/or ser[阅读全文:]
摘要: The negative impact of a company's new product on the sales performance of its existing related products.
If a company is practicing market cannibalization, it is eating its own market.[阅读全文:]
摘要: Feelings of nervousness created by uncertainty or fear about the current investment environment.
Market jitters can be caused by (among other things) poor corporate earnings, high rates of unem[阅读全文:]
摘要: Slang used to describe a good investor who is "in-the-know." It also implies opinion leadership.
In general, the term is used to describe consumers who have up-to-date information about produc[阅读全文:]